How many people is that online?
About two-thirds of humanity is online. The remaining third is the largest untapped market anyone has ever described.
1.22 × Reddit daily users
100,000,000 users is more than 2 of the 9 references on this page.
Reference figures are measurements and are rounded; the unit conversion behind them is exact.
| Reference | Size | Yours ÷ theirs | Note |
|---|---|---|---|
| Wikipedia editors, active | 280,000 users | 357× | |
| Reddit daily users | 82,000,000 users | 1.22× | |
| X daily users | 250,000,000 users | 0.4× | |
| LinkedIn users | 1,000,000,000 users | 0.1× | |
| Instagram users | 2,000,000,000 users | 1/20 | |
| YouTube users | 2,500,000,000 users | 1/25 | |
| WhatsApp users | 2,800,000,000 users | 1/28 | |
| people online | 5,400,000,000 users | 1/54 | |
| the world | 8,100,000,000 users | 1/81 |
Worth knowing
- About 5.4 billion people are online — two-thirds of humanity, up from 1 billion in 2005.
- English Wikipedia is maintained by roughly 280 000 monthly editors, of whom a few thousand do most of the work.
Frequently asked
How many people use the internet?
About 5.4 billion, or 67% of the world. Growth is now concentrated in South Asia and sub-Saharan Africa.
Are user numbers comparable between platforms?
Not really. Some report monthly actives, some daily, some accounts. The definitions are chosen to flatter, and duplicates are rarely removed.